This chapter focusses on the importance of using technology in tourism. This chapter also comprehensively highlights technologies that are impact- ing the tourism industry as well as the constraints the industry is facing. Many research studies have been conducted which outline the contributions and importance of technology in tourism in general. In recent years, vari- ous research studies, ranging from tourism management to geography, have increasingly explored the opportunities to use cutting-edge information and communication technologies (ICTs), implemented at different scales, in order to improve tourists’ experiences. Among several technology-driven solutions, augmented reality (AR) is usually regarded as a useful tool for tourism. AR has become an area of significant interest and investment in recent times. The present study focusses on case studies where AR-based smart tourism applications have been developed. In tourist destinations, visitors exhibit a great interest in learning while travelling. Curiosity plays a significant role for visitors buying trips for their families and they are will- ing to pay slightly more for a unique experience. The findings offer several contributions to the literature by providing new theoretical insights into the intersection of AR and tourism in Italian heritage sites, especially in Sicily.

Value of Technology Application at Cultural Heritage Sites: Insights from Italy

D. Privitera
2021-01-01

Abstract

This chapter focusses on the importance of using technology in tourism. This chapter also comprehensively highlights technologies that are impact- ing the tourism industry as well as the constraints the industry is facing. Many research studies have been conducted which outline the contributions and importance of technology in tourism in general. In recent years, vari- ous research studies, ranging from tourism management to geography, have increasingly explored the opportunities to use cutting-edge information and communication technologies (ICTs), implemented at different scales, in order to improve tourists’ experiences. Among several technology-driven solutions, augmented reality (AR) is usually regarded as a useful tool for tourism. AR has become an area of significant interest and investment in recent times. The present study focusses on case studies where AR-based smart tourism applications have been developed. In tourist destinations, visitors exhibit a great interest in learning while travelling. Curiosity plays a significant role for visitors buying trips for their families and they are will- ing to pay slightly more for a unique experience. The findings offer several contributions to the literature by providing new theoretical insights into the intersection of AR and tourism in Italian heritage sites, especially in Sicily.
2021
978-1-83982-689-4
archeological sites
smart tourist destination
augmented reality
File in questo prodotto:
File Dimensione Formato  
PRIVITERA 9781839826887-The Emerald Handbook of ICT in Tourism and Hospitality.pdf

solo gestori archivio

Descrizione: Volume intero
Tipologia: Versione Editoriale (PDF)
Dimensione 8.06 MB
Formato Adobe PDF
8.06 MB Adobe PDF   Visualizza/Apri

I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.

Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.11769/512944
Citazioni
  • ???jsp.display-item.citation.pmc??? ND
  • Scopus ND
  • ???jsp.display-item.citation.isi??? ND
social impact