Sharing economy is a novel phenomenon used to define a universe initiatives and collaborative consumption economy based on sharing. Using internet, collaborative consumption includes product service systems where consumers pay a fee for sharing a given resource but includes also redistribution markets. Sharing is often confused with gift giving and commodity exchange, and, because sharing is commonplace, it is often taken for granted (Belk, 2010). Beyond new idea, users tend to be motivated by economic, environmental, and social factors. This essay discusses about meals that falls right into the collaborative consumption model that is based on sharing. After an overview about sharing economy, the paper delineates food sharing platforms that are taking the social activity of dining to new levels to study the strategic choices operated. By adopting a qualitative case study approach it provide a starting point for future studies.
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