Tecnologie della comunicazione per il recupero del patrimonio costruito. Video projection mapping ad Avola

The Italian built environment is one of the European Commission’s objectives for the development of European identity and unifying identity which, notwithstanding this, preserves and respects different national characters. Significantly, cultural identity can also be expressed through undervalued or neglected places whose access must be re-offered to users. In order to re-affirm the identity of places, technology can be used as an operational tool for the enhancement of the expressive qualities of the built cultural heritage. In the "Night of the Senses", organized by the city of Avola, visual perception is the privileged sense, a complex game between the visible and invisible, a means to communicate unusual messages. The approach to the visible, as Merleau-Ponty defines it, includes dimensions, lines of force and scraps as being invisible and therefore not absent, but "almost present." The sense of sight has configured the perceptual experience of video-mapping which has been realized in Avola and whose aim has been to increase users’ perception of heavily connoted realities such as the church of Santa Venera and the City Palace which became the scene of both destruction and reconstruction, thus emphasizing the symbolic significance of the sacred, historical documents, universal source of light and life. The, video-mapping becomes a useful tool to recognize the true value of to the material culture which often is not detected.