Types of Coopetition to Management Emerging Technologies

The coopetition is a different way to behave in businesses affected by emerging technologies. To explain why coopetition isfrequent in these businesses, the paper suggests the idea that competitìors decide to cooperate because in emerging technologies there is competition among "network of innovators focused on the technology development and the access to the marketplace. Based on the level of cooperation (high or low) among competitors on technology development and market creation, the paper organizes in a framework, the following types of coopetition: a) exchange of existing knowledge; b) collaborative research&development activities; c) market alliances for setting new standards; and d)market alliances for integrating existing businesses. Each type of coopetition can depict either a specifìc choice of a firm to effectively compete in the marketplace or portfolio of firm's coopetitive activities that evolve over time.