The Ibm smart city as product of neoliberalisation of corporate social responsibility. – In this article I discuss the IBM smarter city initiative as a product of the neoliberalisation of corporate social responsibility. I focus firstly on the discursive and practical production of a new generation of social business initiatives during last decades, and I argue that this process can be interpreted in a theoretical framework of rolling-out neoliberatisation. Then, making use of IBM’s case study, I scrutinize how the Smarter city initiative acted as tools of re-territorialisation of neoliberalism during the global recession. The aim of the manuscript is to show how neoliberalism is created in and through new in-between spaces that set new rules and forms of cross-fertilization among corporate and territorial governance.

La IBM smart city come prodotto della neoliberalizzazione della responsabilità sociale d’impresa

Arturo Di Bella
2016

Abstract

The Ibm smart city as product of neoliberalisation of corporate social responsibility. – In this article I discuss the IBM smarter city initiative as a product of the neoliberalisation of corporate social responsibility. I focus firstly on the discursive and practical production of a new generation of social business initiatives during last decades, and I argue that this process can be interpreted in a theoretical framework of rolling-out neoliberatisation. Then, making use of IBM’s case study, I scrutinize how the Smarter city initiative acted as tools of re-territorialisation of neoliberalism during the global recession. The aim of the manuscript is to show how neoliberalism is created in and through new in-between spaces that set new rules and forms of cross-fertilization among corporate and territorial governance.
corporate responsibility, urban problems, neoliberalism
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Utilizza questo identificativo per citare o creare un link a questo documento: http://hdl.handle.net/20.500.11769/360240
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social impact